జర్నల్ ఆఫ్ గ్లోబల్ ఎకనామిక్స్

The rational management of the current value accounting according to the fair value concept is one of the major problems. The history of current value accounting in Germany has not been researched very well yet. Although, some aspects of history would certainly provide new insight into the recent developments that led to a strengthening of the fair value measurement. The “modern” fair value concept increasingly applied in the International Financial Reporting Standards (IFRS) was already known and used in Germany in the 19th century. Based on the experience of the founder crisis the fair value concept was abolished in 1884 while at the same time the acquisition cost principle was introduced. It was precisely during the recent financial crisis that fair value accounting was (re-)introduced into the German accounting law, although it is likely that this concept negatively affected the crisis. In this paper the history of current value accounting in Germany will be discussed against the background of these contradictions. We also focus the accounting modernization in Germany during the financial crisis in 2009, as well as a comparative tax-related evaluation of the fair-value concept.

The rural consumers are known to earn low income, have low level of literacy, low level of brand awareness, asymmetric information, inadequate communication and transportation facilities. The Rural markets and sub-urban markets are now expanding in Kerala with ever greater penetration index, as the growth seems stunted in the urban markets. In this study, Rural & suburban areas of Ernakulam with a sample size of 100 respondents. The study intends to identify the level of influence of various factors on the purchase of FMCG products-soaps & detergents among the rural/ semi urban consumers. The study emphasized that rural consumers gave more importance to the ‘quality’ of the FMCG-personal care brands they bought rather than the normative influences or social appeal vide celebrity endorsements in the mass media.

The air transportation is one of the most important international industries; there are three major networks or strategic alliances (One World, Sky Team and Star Alliance). They seek to overcome each other, whilst the members leave the guild and join another. This paper attempts to determine the reasons for the performance of the joint venture and the performance of firms within the alliance.

Performance in different games is supposed to be related to better physical fitness. The purpose of this study was to find out anthropometric measurements, body composition and somatotyping differences among female Kho- Kho players and controls. 99 young female subjects (Kho-Kho players: N=49 and controls: N=49) of age group 18-24 years were randomly selected from the participant of South zone interuniversity Kho-Kho tournament for women, 2011-12, organized by Physical education and sports department, Pondicherry University, India. All the participants were assessed for height, weight, breadths, girths and skinfold thickness. The independent samples t-test revealed that Kho-Kho players had significantly higher height (p<0.05), as compared to controls. The Kho-Kho players were also found to have significantly greater lean body mass (p<0.01) and ectomorph component (p<0.05) as compared to controls. Controls had significantly greater percent body fat and total body fat (p<0.05) as compared to Kho-Kho players. The Kho-Kho players of this study were found to have higher percentage body fat with lower body height and body weight than their international counterparts. Further investigations are needed on above studied variables along with fitness and physiological variables to assess relationship among them and with performance in Kho-Kho. The findings of the present study might be useful in future investigation on player selection, talent identification in the game of Kho-Kho and its training programmed development.